# AGDAO x Arbitrum: TikTok & X GameFi Sprint - Final Report

**URL:** <https://forum.arbitrum.foundation/t/agdao-x-arbitrum-tiktok-x-gamefi-sprint-final-report/31273>\
**Category:** Domain Allocator Offerings (prev Questbook)\
**Created:** [August 22, 2026, 8:53am UTC](https://forum.arbitrum.foundation/t/agdao-x-arbitrum-tiktok-x-gamefi-sprint-final-report/31273 "2026-08-22T08:53:50Z")\
**Posts on this page:** 2\
**Page:** 1

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**Author:** ![ALPHA](https://yyz1.discourse-cdn.com/flex029/user_avatar/forum.arbitrum.foundation/alpha/32/16720_2.png) [@ALPHA](https://forum.arbitrum.foundation/u/ALPHA)\
**Post date:** [August 22, 2026, 8:53am UTC](https://forum.arbitrum.foundation/t/agdao-x-arbitrum-tiktok-x-gamefi-sprint-final-report/31273/1 "2026-08-22T08:53:50Z")

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## Executive Summary

**Project name:** AGDAO x Arbitrum: TikTok & X GameFi Sprint

**Questbook application:** [Arbitrum, Web3 Gaming, and the Future of AI Integration](https://arbitrum.questbook.app/dashboard/?isRenderingProposalBody=true&proposalId=67f58c2316e7410ad7141dae&chainId=10&role=community&grantId=67d8033d46da2f90cc326ac9)

**Website / socials:** [togetherfi.io](https://togetherfi.io/) (formerly [HYPEit.io](http://HYPEit.io)) | [TikTok @agdaolabs](https://www.tiktok.com/@TogetherFi) | [X @AGDAOLabs](https://x.com/AGDAOLabs) | [X @DeFiholic](https://x.com/DeFiholic) | [Instagram @AGDAOLabs](https://instagram.com/agdaolabs)

From August 30 to November 30, 2025, we ran a daily/weekly content sprint across TikTok and X spotlighting Arbitrum-native games, reaching a mainstream, Web2-leaning audience. We published 124 tracked posts (41 / 45 / 38 across the three months) plus 150+ TikTok Stories per month, covering more than a dozen Arbitrum titles including WildCard, Footium, Riftstorm, Spot Zero, EXE Arena, L3E7, TheLostGlitches and Tollan Universe. Combined views landed at 3,222,406 across the campaign. Note: [HYPEit.io](http://HYPEit.io), referenced in our original application, has since fully rebranded to [TogetherFi.io](http://TogetherFi.io).

This grant let us put real weight behind the plan we pitched, funding the TikTok push, our X API and tracking tools, Discord/editor staff, and giving us room to launch weekly Gaming Nights, which weren’t in the original scope but became one of the campaign’s strongest formats.

## 1. Performance Against KPIs

| KPI | Projected (3 months) | Actual (3 months) |
| --- | --- | --- |
| Content pieces (TikTok + X) | ~150+ combined | 124 tracked posts, plus 450+ TikTok Stories (untracked, no permanent links) |
| Total views | Benchmark: 1.3M in prior 2-month grant | 3,222,406 (953K / 1.19M / 1.08M by month) |
| Avg views per TikTok story | 250-350 | Top individual posts hit 25K-60K as the format matured |
| Tournaments / live formats | 3 tournaments | Shifted to recurring weekly Gaming Nights instead |
| Arbitrum games featured | 6 | 12+ distinct titles |
| New users / signups | 4,000+ | 18,088 referral clicks tracked in months 2-3 (month 1 used engagement metrics instead, see below) |

Month 1 wasn’t tracked through referral links yet, so we have direct engagement instead: 2,822 likes, 872 retweets, 2,093 verified comments and 383 bookmarks on X, plus 3,230 likes, 2,435 shares and 2,051 saves on TikTok. From month 2 onward we tracked through dedicated dashboards:

- Month 2: [https://analytics.revv.gg/dashboard/paz6Xq7y5r03NErgkQoL/jBvKk64aNKAj5AbVrY3Z](https://analytics.revv.gg/dashboard/paz6Xq7y5r03NErgkQoL/jBvKk64aNKAj5AbVrY3Z)
- Month 3: [https://analytics.revv.gg/dashboard/mz30vE21RGEDwZPBGaXA/74ryGEKV5qDKwJjv92aL](https://analytics.revv.gg/dashboard/mz30vE21RGEDwZPBGaXA/74ryGEKV5qDKwJjv92aL)

## 2. Qualitative Impact & Community Feedback

The biggest shift this cycle was moving from one-off content drops to a recurring presence. Weekly Gaming Nights became something people expected and showed up for, and we featured more than double the Arbitrum games we originally committed to. This video shows the format in action, attendance, setup, live streams: [AG⚡️DAO on X: "📲 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝘃𝗶𝗲𝘄, 𝗼𝗽𝗲𝗻 𝘁𝗵𝗲 𝘃𝗶𝗱𝗲𝗼, 𝗫 𝗰𝗿𝗼𝗽𝘀 𝗶𝘁 𝗼𝗻 𝗺𝗼𝗯𝗶𝗹𝗲. 𝙟𝙪𝙨𝙩 𝙩𝙝𝙧𝙚𝙬 𝙤𝙣𝙚 𝙤𝙛 𝙩𝙝𝙚 𝙬𝙞𝙡𝙙𝙚𝙨𝙩 𝙜𝙖𝙢𝙞𝙣𝙜 𝙣𝙞𝙜𝙝𝙩𝙨 𝙤𝙛 𝙩𝙝𝙚 𝙮𝙚𝙖𝙧! 𝟭𝟬𝟬 𝗽𝗹𝗮𝘆𝗲𝗿𝘀 𝗿𝗲𝗴𝗶𝘀𝘁𝗲𝗿𝗲𝗱 𝗶𝗻 𝘂𝗻𝗱𝗲𝗿 𝟳𝟮 𝗵𝗼𝘂𝗿𝘀." / X](https://x.com/AGDAOLabs/status/1994828770104992170)

**Top content:**

- TikTok highlights: [https://vm.tiktok.com/ZN8L7TNpb/](https://vm.tiktok.com/ZN8L7TNpb/) | [https://vm.tiktok.com/ZN8Lv6Eyv/](https://vm.tiktok.com/ZN8Lv6Eyv/) | [https://www.tiktok.com/@togetherfi/video/7492874613672807682](https://www.tiktok.com/@togetherfi/video/7492874613672807682)
- Best X posts: WildCard, 37,000 views, [AG⚡️DAO on X: "𝗘𝗽𝗶𝗰 𝗪𝗶𝗹𝗱𝗰𝗮𝗿𝗱 𝗧𝗼𝘂𝗿𝗻𝗮𝗺𝗲𝗻𝘁 𝗥𝗲𝗰𝗮𝗽 ⚡ Yo, GM fam, the @arbitrum arena was on fire this week 🧯 @PlayWildcard just wrapped one of the most intense tournamentsto date, and it did \*not\* disappoint. From clutch drafts to last-second plays that had everyone" / X](https://x.com/AGDAOLabs/status/1985782276282839257) | Footium, 32,000 views, [AG⚡️DAO on X: "𝗝𝘂𝘀𝘁 𝗰𝗼𝗽𝗽𝗲𝗱 𝗮 new @Footium 𝗰𝗹𝘂𝗯, 𝗯𝗿𝗼𝘁𝗵𝗲𝗿𝘀 🤩⚽ Previous owner was 𝘀𝗹𝗲𝗲𝗽𝗶𝗻’ on it... didn’t see the vision like @DeFiholic does. 𝗥𝗮𝗿𝗶𝘁𝘆 #𝟲𝟲, 𝟱𝟵𝟬𝟬 𝘀𝗲𝗮𝘁𝘀, 𝗗𝗶𝘃 𝟰 / 𝗟𝗲𝗮𝗴𝘂𝗲 𝟲. Used to chill 𝘁𝗼𝗽 𝟱 every season… now it’s" / X](https://x.com/AGDAOLabs/status/1987101384165015832)

**Notable Space:** Footium X Space with the Footium CEO alongside our team, a strong example of direct builder access this grant enabled: [AG⚡️DAO on X: "We 𝐩𝐫𝐞𝐯𝐢𝐨𝐮𝐬𝐥𝐲 𝐡𝐨𝐬𝐭𝐞𝐝 𝐚 𝐒𝐩𝐚𝐜𝐞 with @Footium’𝐬 𝐂𝐄𝐎 about two weeks ago! We had a great time, answered lots of interesting questions, and even ran a 𝐠𝐢𝐯𝐞𝐚𝐰𝐚𝐲 where two lucky winners each received a club! all sponsored by @arbitrum. Here’s a quick" / X](https://x.com/AGDAOLabs/status/1990196639500267538)

**Social threads:**

- Announcement: [AG⚡️DAO on X: "𝗚𝗠 𝗪𝗲𝗯𝟯 𝗚𝗮𝗺𝗲𝗿𝘀 🌞 Big news for the community: we just 𝗦𝗘𝗖𝗨𝗥𝗘𝗗 𝗔 𝗖𝗥𝗘𝗔𝗧𝗢𝗥 𝗚𝗥𝗔𝗡𝗧! This is huge, recognition and support to keep building, leveling up, and pushing Web3 gaming forward. 💎 To celebrate, we’re hosting a @PlayWildcard 𝗚𝗔𝗠𝗘" / X](https://x.com/AGDAOLabs/status/1981784183849570509)
- Wrap-up (strong community engagement): [AG⚡️DAO on X: "𝟮𝟬𝟮𝟱: 𝗪𝗵𝗮𝘁 𝗮 𝗙𝗔𝗕𝗨𝗟𝗢𝗨𝗦 𝘆𝗲𝗮𝗿 for @AGDAOLabs 🔥 We’re closing our 𝘁𝗵𝗶𝗿𝗱 𝗺𝗼𝗻𝘁𝗵 as @arbitrum grantees, and it’s been 𝗻𝗼𝘁𝗵𝗶𝗻𝗴 𝘀𝗵𝗼𝗿𝘁 𝗼𝗳 𝗽𝘂𝗿𝗲 𝗳𝗶𝗿𝗲. From securing our 𝘀𝗲𝗰𝗼𝗻𝗱 𝗔𝗿𝗯𝗶𝘁𝗿𝘂𝗺 𝗴𝗿𝗮𝗻𝘁 𝗶𝗻 𝗮 𝗿𝗼𝘄" / X](https://x.com/AGDAOLabs/status/2006128550064046535)

**Continued momentum:** The relationship with the ecosystem kept growing after the grant closed. A few highlights: a testimonial from Sinjin David Jung, founder of [MAYG.io](http://MAYG.io) ( [Sinjin David Jung on X: "While we've never paid any KOLs to push our game, we are very thankful to @arbitrum gaming grants for giving one to AG DAO and for them to invite us for a showcase game night. Also a big 🙏 to AG DAO for organizing it. That being said, we will be announcing some marketing" / X](https://x.com/SinjinMAYG/status/2057731154544038140) ), a TheLostGlitches gamer testimonial retweeted by the game itself ( [King on X: "me: I'll just try @TheLostGlitches for a few minutes also me: it's 2am approaching 3am and I still can't stop 💀 the graphics and game design are genuinely S-tier for a TCG. powered by Memory of Glitches and it shows! &lt;every card feels intentional&gt; still a beginner though 😅" / X](https://x.com/king_web3g/status/2059348953989370094) ), a month-long mini Footium league with real rewards distributed to players ( [AG⚡️DAO on X: "𝗔𝗚𝗗𝗔𝗢 @Footium is officially happening ⚽🔥 What started as 10 exclusive clubs for our guild… has now turned into something much bigger. The interest has exploded, and other guilds are already in talks to launch their own leagues 👀 #Footium is ready to let communities" / X](https://x.com/AGDAOLabs/status/2054964342416957674) ), and paid educational sessions with Arbitrum partners like Bitget onboarding hundreds of new users ( [AG⚡️DAO on X: "Happy new week y’all ☕️ We kicked off the week the AGDAO way, with an educational AMA alongside the #BidgetSEA team &amp; builders talking all things Web3, UEX, DEX, CEX and breaking down the differences between them for the community. 𝗔𝗻𝗱 𝘁𝗵𝗲 𝗰𝗿𝗮𝘇𝗶𝗲𝘀𝘁 𝗽𝗮𝗿𝘁?" / X](https://x.com/AGDAOLabs/status/2053879900042301609) ). We also represented in person at ArbiLink during EthCC Cannes, meeting with the Arbitrum Foundation team ( [Alpha on X: "Just wrapped an insane 3 days at #ETHCC[9] in Cannes 🇫🇷 Hit the main event, linked with legends &amp; builders, swapped numbers and had real convos. Then pulled up to @arbitrum’s ArbiLink, unmatched energy, met the Arb crew 🤩 Big thanks to Arbitrum for the invite 🫶opened doors to" / X](https://x.com/DeFiholic/status/2040767904082190472) ).

## 3. Financial Summary

The $15,000 grant broke down as:

- **TikTok production:** $4,500 (30%)
- **X campaign execution:** $3,000 (20%)
- **App subscriptions & ad spend:** $1,500 (10%)
- **Discord/staff, X API, editor costs:** $3,000 (20%)
- **Direct gamer rewards (Gaming Nights):** $3,000 (20%)

The one real shift from the original plan: Gaming Nights weren’t a separate line item in the initial budget. Once we saw how well the format landed, we pulled $3,000 out of TikTok production (down from $7,500) and put it directly into prize pools for gamers attending those sessions, straight back into the community rather than overhead.

## 4. Future Plans & Continued Ecosystem Alignment

Weekly Gaming Nights stay as our anchor recurring event, and we’re continuing to grow our roster of featured Arbitrum games past the dozen-plus we’re already working with. [HYPEit.io](http://HYPEit.io) has now fully transitioned into [TogetherFi.io](http://TogetherFi.io), and we’re building out the Arbitrum creator/player hub there so on-chain missions and stablecoin payouts become permanent rather than grant-bound.

Our long-term plan hasn’t changed: reinvest earnings into community activity like tournaments and creator incentives. This grant proved the weekly format works at scale, and that momentum has carried into our current Arbitrum grant cycle, where we’re already seeing strong results on X and on the business side with [TogetherFi.io](http://TogetherFi.io).

## 5. Additional Remarks

All numbers in this report are pulled directly from our tracking sheets and revv.gg dashboards, nothing estimated or rounded up. Month 1 used direct engagement metrics while months 2-3 used referral link tracking, worth keeping in mind if comparing month over month.

Thanks to the Arbitrum community and team for the support this cycle, happy to answer questions on any of the numbers above.

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**Author:** ![Anzus\_GemWallet](https://yyz1.discourse-cdn.com/flex029/user_avatar/forum.arbitrum.foundation/anzus_gemwallet/32/16624_2.png) [@Anzus\_GemWallet](https://forum.arbitrum.foundation/u/Anzus_GemWallet)\
**Post date:** [August 23, 2026, 8:32am UTC](https://forum.arbitrum.foundation/t/agdao-x-arbitrum-tiktok-x-gamefi-sprint-final-report/31273/2 "2026-08-23T08:32:36Z")

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Great to see Arbitrum games reaching more people outside crypto. Did you notice where beginners most often got stuck when trying a game—setting up a wallet, getting funds, or connecting to the game?

I help with support at [Gem Wallet](https://gemwallet.com), so feedback like this is useful for making the first steps easier.
