Following feedback on the proposal to establish the STIP Bridge, it was agreed to involve the LTIPP Advisors in this process with the mission to “help applicants gain insights into their proposals. This not only guides applicants through the process but also ensures that the DAO will review better proposals.”
Despite the inclusion of Advisors, this process does not involve the Council, leading us to believe that this addendum places a significant burden on the delegates who must review all the proposals. One of the reasons for the LTIPP was precisely to avoid this excessive burden. Moreover, the optimistic model adopted in this phase could raise concerns about the real control the DAO will have over these proposals, as reviewing six months of data for each applicant is time-consuming.
For this reason, we decided to accompany each application we reviewed with a brief report. We ask the delegates not to take this as an in-depth or definitive basis for deciding your vote, but rather as a high level overview that can potentially raise questions for your own analysis.
Regarding WINR, STIP KPIs were:
According to OBL, throughout the duration of the incentives, the protocol was able to maintain its TVL but not increase it. After the incentives ended, there was a gradual decline—though not a steep drop. Regarding DAU, while the objective was not met, the protocol succeeded in maintaining a base of active users.
Notably, the volume significantly exceeded the KPIs (JustBet + DegensBet), maintaining high volumes even after the incentives had ended.
In this new iteration, the WINR team has modified the distribution of its incentives, which are now 100% oriented towards daily platform users. It’s also important to highlight that betting protocols like these require strong marketing campaigns (KOLs, events, etc.) to gain traction and adoption since they target retail users (non-DeFi). Although the WINR team requested funds for marketing campaigns during the STIP, these were denied as social participation incentives were not permitted.
For more information on the applicant answers, please check the Discord.
Conclusions
While not all KPIs have been achieved, we believe that with the recent modifications to the proposal, the WINR protocol could perform better. We also encourage the delegates and the DAO to be more open in funding marketing campaigns, enabling retail-oriented protocols to attract more users.