[FINAL REPORT] Meetwith x New Protocol Ideas Grant

DAO Programs & Initiatives Domain Allocator Offerings (prev Questbook)
1

Executive Summary

Meetwith delivered a fully functional Web3-native scheduling and payment platform integrated with Arbitrum, enabling coaches, consultants, and freelancers to accept crypto payments directly through their scheduling workflow. The $16,960 grant funded the development of six core features: payment & scheduling workflow, provider public pages, invoicing/receipts, off-ramp integration, beta testing, and a comprehensive marketing campaign.

Key Achievements:

  • All 6 milestones completed and deployed to production

  • Live at meetwith.xyz with actual paying customers

  • 233 new users onboarded to the platform

  • 2 paid customers

  • 40+ user discovery calls conducted for market validation

  • 1,589 professional leads reached across 4 targeted campaigns

  • Major enterprise prospect (700-seat company) in active sales pipeline

Impact

Meetwith brought professionals into the Arbitrum ecosystem by integrating crypto payments into a scheduling workflow. The platform targets freelancers, coaches, and consultants who face high costs from traditional payment processors (Calendly + Stripe integration charging $10/month plus 2.9%+ per transaction). By offering paid meetings where customers book and pay via Arbitrum in a single workflow, and funds going directly to providers’ wallets, Meetwith reduces fees and provides an alternative to Web2 solutions. The platform creates wallets for users and enables them to execute on-chain transactions, contributing to network activity on Arbitrum.

Grant Impact:

This grant was fundamental to Meetwith’s evolution from a privacy-focused scheduling tool to a complete paid meetings platform. Without Arbitrum’s support, we would not have been able to:

  1. Build the technical infrastructure for crypto payments, invoicing, and off-ramping

  2. Validate product-market fit through extensive user research (40+ discovery calls)

  3. Test multiple go-to-market hypotheses across different professional segments

  4. Acquire initial paying customers proving the business model works

  5. Create a foundation for scale with learnings that inform our next growth phase

The grant enabled us to fail fast, learn quickly, and iterate toward a sustainable model—exactly what early-stage startups need to find their path to venture-grade scalability.

Performance Against KPIs

  • Create if possible a table comparing projected vs. actual results for all KPIs, or a paragraph explaining your numbers
Metric Result Significance
New Users Onboarded 233 users Arbitrum wallet holders with payment capability
LinkedIn Reply Rate 30.35% (299 replies from 985 messages) Industry benchmark: 10-15%
User Discovery Calls 40+ calls (30+ minutes each) Deep market validation and product feedback
Campaign Segments Tested 4 distinct professional segments Executive Assistants: 24.1% reply rate (highest)
Enterprise Pipeline 1 prospect (700-seat company) Potential for significant transaction volume
Content Assets Created Blog posts, demo videos, documentation Reusable materials for future campaigns
Technical Milestones 6/6 features completed and live Full product deployed to production
Meetings Scheduled 1203 We had promised 50+ exceeding with our LinkedIn outreach the set benchmark
LinkedIn Outreach 100+ coaches contacted 1,589 leads reached, 985 messaged 15x exceeded and testing and improving our GTM hypothesis

Building a startup involves uncertainty and experimentation. Our initial GTM hypothesis didn’t convert as expected, but we invested the grant in learning what actually works rather than forcing a failed approach. The 40+ discovery calls and 30.35% reply rate demonstrate genuine market interest and provided critical insights that are now informing product improvements and refined targeting.

We’re grateful for Arbitrum’s support in allowing us to test different hypotheses and get closer to venture-grade scalability. Based on campaign learnings, we’ve improved our product direction with strong prospects for conversion growth this quarter.

Qualitative Impact & Community Feedback

  • Most significant non-quantitative outcome.

  • If available 2-3 testimonials or feedback pieces from participants/users

  • Twitter thread highlights your team announcing the grant, and twitter thread your team posting about the completion of the grant (we want to see the social impact of the grant, both through your socials and any reaction, see below!)

    • If available, links to user-generated content, media coverage, or social media discussions.

Most Significant Non-Quantitative Outcome

Building a Foundation for Product-Market Fit Through Direct User Research

The grant’s most valuable outcome was the 40+ hours of direct user conversations (30-minute discovery calls) that revealed exactly why our initial positioning wasn’t converting and what adjustments we are ready to confirm are viable business for our future. These discovery calls uncovered:

  1. Executive assistants managing cross-organizational scheduling face severe pain points that our group scheduling feature directly solves (validated by 24.1% engagement rate—our highest-performing segment)

  2. B2B companies struggle with no-show rates on discovery calls, creating demand for automated rebooking features

  3. Enterprise prospects need unified calendar features before adopting (directly led to our 700-seat pipeline opportunity)

  4. Payment flow UX matters significantly—user feedback led to our August refinement, changing the booking flow from “payment first” to “select slot first, then pay”

This qualitative research transformed Meetwith from a “build it and they will come” product into a strategically positioned solution targeting specific, validated pain points—the foundation for sustainable growth.

User Testimonials & Feedback

Testimonial 1 - Early Adopter (Unlock Protocol):

“I’ve been able to migrate from Calendly to Meetwith” - Stella, Unlock Protocol

(Stella was referenced in the original grant proposal as an early migrator from Calendly and has continued using the platform)

Testimonial 2 - Beta Testing Feedback: Multiple users noted the improved payment flow after our August UX refinement in the beta testing feedback spreadsheet, confirming that letting users see availability before paying significantly improved the booking experience.

Testimonial 3 - Executive Assistant Segment (LinkedIn Campaign): From our highest-performing campaign segment (24.1% reply rate):

“Group scheduling across time zones is a nightmare. This could actually help.”

Social Impact & Community Engagement

Grant Announcement & Progress Updates:

  1. Grant Award Announcement (May 2025)

    • Announced $16,960 Arbitrum grant approval

    • Shared on Meetwith Twitter and LinkedIn

    • Amplified through RnDAO Discord and newsletter

  2. Milestone Progress Updates (July-August 2025)

    • M1 & M2 completion: Payment & scheduling workflow + Provider public pages

    • M3 completion: Invoicing/Receipt functionality

    • M4 completion: Off-ramp integration

    • Each included Loom demo videos shared across social channels

  3. Grant Completion Announcement (December 2025)

    • Final milestone completion (M5 Beta Testing + M6 Marketing Campaign)

    • Campaign results shared: 1,589 leads, 233 users, 4 campaigns executed

    • Product now live at meetwith.xyz

Community Engagement:

  • As Meetwith belongs to the RnDAO Ecosystem a venture studio building a super app for the future of work, we use their channels for:

    • Newsletter Features: Multiple mentions throughout grant period in RnDAO community updates

    • RnDAO Discord Discussions: Regular engagement and progress sharing with ecosystem members

  • LinkedIn Campaign Discussions: 299 direct reply conversations with potential users across 4 campaigns

Supporting Content & Documentation:

Demo Videos (Publicly Available):

  1. Payment & Scheduling Workflow: https://www.loom.com/share/77c828961eaf44149c0d5dfe9947b567

  2. Invoicing & Receipt Feature: https://www.loom.com/share/9739fafae08b496897b75a8ffd9c8eac

  3. Off-ramp Integration: https://www.loom.com/share/2e24e33f2b0a432da04cc0473f9a5574

  4. Additional demo: https://www.loom.com/share/76929f0ee4ac4ce7af9fa191be7d2912

Video Tutorials:

Written Content:

  • Blog: Mastering the Art of Online Coaching

https://paragraph.com/@meetwithhq/mastering-the-art-of-online-coaching-what-do-i-need

  • Blog: The Struggles of Remote Coaching

https://paragraph.com/@meetwithhq/the-struggles-of-remote-coaching

Social Announcements:

https://x.com/meetwithhq/status/2006305445309510013?s=20

https://x.com/meetwithhq/status/2006027065192063215?s=20

https://x.com/meetwithhq/status/2005951685059875187?s=20

https://x.com/meetwithhq/status/1997892810062905606?s=20

https://x.com/meetwithhq/status/1997892806229270721?s=20

https://www.linkedin.com/feed/update/urn:li:activity:7412821975733243904

Public Resources:

User-Generated Content & Discussions:

  • LinkedIn comment threads from 299 campaign replies discussing scheduling pain points and crypto payments

  • RnDAO community discussions about the project’s progress and Web3 scheduling use cases

  • Beta tester feedback documented in publicly shared spreadsheet

  • Executive assistant segment discussions about group scheduling challenges

Financial Summary

  • A concise breakdown of how grant funds were utilized (doesn’t need to be super detailed, just to explain what the funds were used for and in which %)

  • Explain if there was any meaningful difference compared to the original budget plan

Breakdown of how grant funds were utilized

Total grant funds paid so far = 11,500 USD

Expenses

Item Quantity Total
Compensation (May 2025 - October 2025 - 6 months)

  • Engineering - 2 devs (4,800 USD)

  • Product & Design - 1 product & design person (3,000 USD)

  • Marketing & Growth - 1 (3,000 USD) | 4 | 10,800 USD | | Infra cost & Admin

  • Infrastructure costs, Admin & Operations (AWS) (800 USD) | 2 | 800 USD | | Marketing campaign/tools expenses (Botdog, LinkedIn Helper) | 2 | 500 USD |

Total expenses: 12, 100 USD

Debts owed

Item Quantity Total
Compensation (October 2025 - December 2025 - 3 months)

  • Engineering - 2 devs (2,400 USD)

  • Product & Design - 1 product & design person (1,500 USD)

  • Marketing & Growth - 1 (1,500 USD) | 4 | 5,400 USD | | Infra cost & Admin

  • Infrastructure costs, Admin & Operations (AWS) (400 USD) | 2 | 400 USD | | Marketing campaign/tools expenses (Botdog, LinkedIn Helper) | 2 | 120 USD |

Total debts owed: 5, 920 USD

Comment:

The part of the grant already paid helped us through the period of exploring the MVP and iteration for the solution for coaches, freelance, and consultant as we built, learnt and refined our hypotheses. Though the past 3 months the team has been sacrificial on the side of the team as they’ve been understanding to work over the past 3 months without pay and some team members handling costs for marketing campaign and infrastructure tools. We are hoping to clear off these debts once we receive the remaining part of the grant.

Future Plans & Continued Ecosystem Alignment

  • Next steps for the project post-grant:

    • How do you plan to expand on the original idea?

    • How do you plan to continue being engaged in Arbitrum?

  • Impact of the grant on securing further funding or partnerships.

Next Steps for the Project Post-Grant

Immediate Focus (Q1 2026):

We’re shifting our strategy based on what the 40+ discovery calls taught us. Instead of broad targeting, we’re now focusing on program managers and community operators who coordinate recurring group calls across different organizations—accelerators, fellowships, venture studios. This is where our group scheduling feature solves a real, recurring pain point.

Concrete Actions:

  • Work in creating content and activities around education and onboarding of our tool focusing on reaching to these specific audiences Program managers and cohort coordinators at accelerators, incubators, and fellowship programs. Ecosystem and community operators at DAOs, Web3 projects, and open-source foundations.

  • Convert our 2,534 existing users through targeted onboarding focused on their specific use cases in on-chain users for our Pro features.

  • Launch refined LinkedIn campaigns targeting our best-fit segment from research

  • Continued engagement to creat a strong community that aligns with the values of our organization

Product Evolution:

Building on the payment infrastructure established through this grant, we’re evolving Meetwith into a comprehensive coordination platform for recurring group calls. Our roadmap focuses on the features validated through discovery calls: unified calendar views (enabling users to see availability across multiple connected calendars), and enhanced group scheduling workflows that make repeat coordination faster.

As we implement the V3 vision outlined in our original proposal, we’ll add Group paid meetings, considering that many organizations and experts will be wanting to charge for group sessions. This unique approach offers a competitive advantage against our Web2 competitors and aligns with the results of our research that Web3 users are interested in improving group coordination and reducing the back-and-forth pre meeting negotiation.

Continued Engagement in Arbitrum

Our Commitment:

  1. Arbitrum stays our primary chain - all new features ship on Arbitrum first

  2. Growing transaction volume - as we convert our 2,534 users and close new sales, we generate more sequencer fees

  3. Community participation - active in Arbitrum Discord, RnDAO coordination, ecosystem events

  4. Education content - creating guides showing Web2 professionals how to use Arbitrum through Meetwith

Every Meetwith user automatically gets an Arbitrum wallet. As we scale, that compounds into meaningful network growth—not through airdrops or speculation, but through people using crypto for actual business transactions.

Impact on Further Funding & Partnerships

What This Grant Enabled:

The Arbitrum grant transformed us from “promising idea” to “fundable startup”:

  • Validated demand: 233 users + 30.35% LinkedIn reply rate proves market interest

  • Execution track record: Delivered all 6 milestones, maintained transparent communication

  • Real customers: 2 paying users + 700-seat enterprise prospect shows it works

  • Clear PMF path: 40+ discovery calls revealed exactly which segments convert and why

Active Partnerships:

  • RnDAO ecosystem incubation (ongoing mentorship and network access)

Next Funding Round:

We’re now positioned to raise a seed round (targeting Q2 2026) with validated traction metrics and a refined ICP based on real user research. Without this Arbitrum grant, we wouldn’t have had the runway to test multiple hypotheses, conduct 40+ calls, or build the complete payment infrastructure needed for scale.

The grant didn’t just fund development—it funded learning what actually works, which is exactly what early-stage startups need to become venture-grade businesses.

Additional remarks

  • Anything that was not previously mentioned and that you want to highlight to the community

What We’re Proud Of

Full Transparency:

  • All code is public: https://github.com/appcalipse/meetwith

  • All demo videos shared: Payment flow, invoicing, off-ramp integration

  • Detailed campaign documentation: Marketing report with full metrics

  • Beta testing feedback: Publicly shared spreadsheet

Startup Reality: The grant gave us permission to prioritize learning over appearances. Testing four different audience segments and conducting 40+ in-depth conversations cost us time but bought us clarity—we now know exactly which users need our solution most urgently and why. That strategic insight is worth more than artificially inflated numbers that don’t reflect sustainable growth potential.

Long-Term Thinking: This grant wasn’t about hitting short-term vanity metrics—it was about building sustainable infrastructure for Web2-to-Web3 onboarding. Every Meetwith user represents a professional who now has an Arbitrum wallet and understands crypto payments. As we scale to our validated ICP (program operators coordinating recurring groups), that compounds into meaningful ecosystem growth.

Gratitude

Thank you to the Arbitrum community, Questbook reviewers (especially NDW and Chilla for their patience with our timeline extensions and detailed feedback), and everyone who supported this grant. Your willingness to fund genuine experimentation—not just guaranteed wins—is what makes Arbitrum’s ecosystem builder-friendly.

We’re committed to making Meetwith a flagship example of practical Web3 adoption that actually works, proving that crypto payments can solve real business problems without requiring users to become blockchain experts first.

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