The following reflects the views of the Lampros DAO governance team, composed of Chain_L (@Blueweb), @Euphoria, and Hirangi Pandya (@Nyx), based on our combined research, analysis, and ideation.
We are voting FOR this proposal in the Snapshot voting.
We appreciate the significant effort put forth by @kamilgorski in this proposal, engaging on the forum over the past two months, and iterating the proposal thoughtfully by addressing concerns raised by various delegates.
We previously shared our concerns about the proposal and it was addressed by @kamilgorski in his subsequent response, strengthening our confidence in the proposal.
We support this proposal because it addresses a critical challenge highlighted in our LTIPP research that short-term incentives alone have not been effective in sustaining user engagement. The approach outlined by the team is different and specifically targets long-term user retention by combining off-chain marketing strategies with clearly defined, measurable on-chain outcomes.
This proposal’s strength lies in its KPI-driven model, where funding is directly tied to performance metrics. This ensures transparency, accountability, and effective use of DAO funds. It also introduces important metrics like Customer Acquisition Cost (CAC) and Lifetime Value (LTV), essential for the DAO to understand which user acquisition methods genuinely work.
Additionally, the plan includes a structured reporting framework, allowing the community to gain valuable insights into successful marketing strategies. This transparency can significantly benefit future DAO-funded initiatives, improving overall efficiency and user growth.