Below are the opinions of the UADP:
Marketing initiatives generally have strong benefits for communities, and DAOs often lack a system for facilitating these functions effectively. This leaves a lot of opportunity on the table regarding outreach. However, with the multiple social media initiatives presently active for Arbitrum—each having thousands of followers already—this proposal doesn’t seem to be the best allocation of resources.
Awareness of DAO proposals and programs are communicated well already. There are active channels, like the one on Telegram, that have thousands of users. We would like to see a more compelling case be made regarding why this group is necessary. Dilution in brand is not to be taken lightly. Using a new brand on a smaller account may confuse people.
If the target audience is non-active DAO participants, then it could be helpful. It could also be helpful for non-DAO members. But that is the exact audience that may actually be confused by a 7th Arbitrum account. As for DAO members that are active, they already actively defer to forums and Telegram chats, so this may not be a compelling addition. Food for thought.