Tide Protocol STIP Addendum

[clis]

Information about STIP/STIP Backfund

1. Can you provide a link to your previous STIP proposal (round 1 or backfund)?

[TIDE][FINAL][STIP - Round 1]

Applicant Name: Silvio Busonero SECTION 1: APPLICANT INFORMATION Project Name: Tide Project Description: Tide helps web3 businesses distribute incentives in a data driven way. Every web3 business adopts token distribution and direct user incentives as a growth strategy. Most of the proposals for STIP are indeed budget request for liquidity mining programs. However, liquidity mining can be hugely improved: It is not data driven, making it easy for sybil and short term speculator to profit. …

2. How much, in the previous STIP proposal, did you request in ARB?

80k ARB

3. What date did you start the incentive program and what date did it end?

Incentive started Jan 8th 2024 and ended March 30th 2024

4. Could you provide the links to the bi-weekly STIP performance reports and Openblocks Dashboard?

Tide protocol first bi-weekly update (STIP)

Recap Of the previous two weeks: Tide team started the activity of disbursement and is working with projects on ARB ecosystem to run innovative liquidity mining campaigns. Today the first campaign in partnership with 1inch will go live (link will be posted in the comments). As most of the partner teams were on winter break, we have just started with the campaigns. ARB Received Last Disbursement: 11 429 Contracts incentivized over the last two weeks: - Contract address label: - ARB left over…

Tide Protocol Bi-Weekly Update [STIP]

ARB Received Last Disbursement:10’000 ARB Utilized as Incentives in the Last Two Weeks: 5’700 Contracts incentivized over the last 2 weeks: Contract name: WaveContract 1Inch Sprint 1: 0x5aD77aDa160B89CB13126F31FCDBF0F06Cc0d055 1Inch Sprint 2: 0x4E90961d2c1dEDEa92db68BE8338aD8642531A93 Monitok: 0x6d2AA69F8e5439141c0eA33DEd480445e0262284 Swaap: 0x249ea73a75559adcdb0D85C556A268EE4A2cCd0a Form 23 completed for all addresses: Yes ARB left over: 4’300 Plan for leftover ARB: Organise more cam…

Tide Protocol Bi-Weekly Update [STIP] - Feb 08 2024

Recap of the Previous Two Weeks ARB Received Last Disbursement: 11429 ARB Utilized as Incentives in the Last Two Weeks: 3500 Contracts incentivized over the last 2 weeks: Contract name: WaveContract 1Inch Sprint 3: 0x513949023a11D9EBBda6dbC8cca93BbE8e94320E Zaros: The Quest: 0x45D553a50Eb7e8B3d9146FBEFfC17F1dD2eaA022 Exclusive Quest: 0xD6F291767af145e8040e50A1e72AFEf152D008B8 Form 23 completed for all addresses: Yes ARB left over: 36516 Plan for leftover ARB: Organise more campaigns wit…

Tide Protocol Bi-Weekly Update [STIP] - Mar 1 2024

ARB Received Last Disbursement: 11429 ARB claimed so far: 45716 ARB Utilized as Incentives in the Last Three Weeks: 3600 ARB already distributed through Tide campaigns: 12700 ARB left over: 33016 Contracts incentivized over the last 3 weeks: 3 Contract name: WaveContract Project Contract Address Landx Harvest Quest 0xe36101fFa7E6ac8b00E9B2cE8E9Cce43aA7657e9 Magpie’s Arbitrum Adventure 0x046e0B5A609a9B499baE58d5b64f61ae86298293 The Flash Campaign - Testnet Waitlist 0x090F8519E…

Tide Protocol Bi-Weekly Update [STIP] - Mar 27 2024

ARB claimed so far: 80000 ARB Utilized as Incentives in the Last Two Weeks: 46000 ARB left over: 19200 Contracts incentivized over the last 3 weeks: 11 Contract name: WaveContract We incentivised 10 projects to launch campaigns for “Tide Arbitrum Tsunami”. A series of campaigns to promote on-chain actions on the Arbitrum chain. Check our website to see the space by searching for Tide Protocol. |Column 1 | Column 2 | Column 3| |— | — | —| |Project | Contract | Arb distributed| |Zaros | …

Dashboard:

https://dune.com/five_elements_labs/tide-arb

5. Could you provide the KPI(s) that you deem relevant for your protocol, both in absolute terms and percentage change, month over month, for the first of each month starting from October 2023 until April 2024, including the extremes? If you don’t know what KPI might be relevant for you or how to properly define them, please refer to the following document:

Number of protocols involved: 10 (Zaros, Flood, Magpie, 1inch, Swaap, Interport, Unstoppable, RhinoFi, LandX, Bungee)

Unique arbitrum users: 13775

Gas fees 2063 ETH

Please check our Dune dashboard for more insights: https://dune.com/five_elements_labs/tide-arb

ARB distributed: 64202

Remaining ARB: 15798

The remaining ARB tokens are a result of the time it took us to complete the development of the feature called Cycles (Cycles). We built a new way that will allow users to earn ARB tokens on a regular basis by completing quests and collecting points. However, the feature development took longer than expected and was later impacted by the Hedgey hack. We are working hard to re-enable the feature so that users participating in Tide campaigns can receive ARB tokens on a daily or weekly basis.

6. [Optional] Any lessons learned from the previous STIP round?

The previous STIP round revealed some valuable lessons. Initially, our strategy for distributing rewards was cumbersome and slow to implement. We found that contacting projects and coordinating quest campaigns on Tide, with Tide rewarding users with ARB tokens, involved extensive back-and-forth communication before each campaign launch. However, as the program progressed, we refined our approach. We introduced a series of campaigns called “Tsunami”, organized entirely by Tide on behalf of partner projects. Each campaign would require on-chain actions on Arbitrum. This streamlined process proved to be highly successful, with over 11 thousand unique participants in just one week. We collaborated with 10 major projects in the ecosystem, distributing a total of 44k ARB tokens (Join this Space on Tide).

New Plans for STIP Bridge

7. How much are you requesting for this STIP Bridge proposal?

100K ARB

8. Do you plan to use the incentives in the same ways* as highlighted in Section 3 of the STIP proposal? [Y/N]

N

9. [Only if answered “no” to the previous question] How will the incentive distribution change in terms of mechanisms and products?

We are going to use the incentive in a similar way as highlighted in section 3. We will organize a series of campaigns where multiple projects will have one campaign organized by Tide on our platform. An example of this is the Tide Tsunami campaign series. (Join this Space on Tide) . We would like to launch more series like the Tide Tsunami (two of 50k ARB distributed) with more protocols involved.

We are planning to distribute the remaining tokens from the previous STIP (around 15k) together with this new STIP Addendum for completing the following:

• launch 2 series of Tsunami campaigns of around 40/50K ARB each with old and new partners that are building on Arbitrum.

The remaining ARB will be utilized to incentivize Tide community engagement via Tide’s innovative new feature, Cycles. Cycles enable projects to periodically distribute tokens based on users’ accumulated points. This engagement tool holds significant potential benefits for projects. Benefits include better and longer engagement as users are rewarded on a daily or weekly basis. Users are therefore incentivized to use protocols more often because the only way to be eligible to earn rewards is by completing quests every day/week to collect points. Points are then translated into ERC20 rewards.

Moreover, projects that use Cycles distribute the rewards more efficiently and effectively during the campaign period. This allows projects to constantly improve their campaign strategy.

Tide is also working on building sybil resistant campaigns using allow lists, the integration of Gitcoin Passport and the Humanode discord role verification task. Therefore, projects on Arbitrum will benefit from our sybil resistant solutions linked to Cycles

So far the quest model is not flexible (do X get Y), Tide is making it more sophisticated combining actions with continuous rewards.

Our sybil protection mechanisms also prevent bots and low quality users.

Tide will utilize all remaining ARBs to reward users through Cycles. The STIP represents an opportunity for Tide to introduce a novel distribution method. Users will be able to claim daily or weekly ARB rewards from their favorite projects. Only users gaining points through quests completion and campaigns are eligible.

Tide allows projects to launch campaigns and simple quests that ask users to complete social (Twitter and Discord) and on-chain tasks such as verifying swaps, liquidity providing, NFT holding, minimum balance, minimum number of transactions and more. Every task completion rewards users with points that add up on a leaderboard. Tide’s leaderboard, therefore, is now not only a gamification and competition tool but also a way to reward users that participate in campaigns and quests. All of this is possible with Cycles and this STIP addendum plays a fundamental role in allowing the testing of this feature with ARB rewards.

Example of Cycle campaign tasks:

• Daily swap with project X on Arbitrum
• Hold TVL on Arbitrum for n days
• Bridge to Arbitrum every day
• Deposit on a landing protocol on Arbitrum
• Mint NFTs on Arbitrum
• Hold Gitcoin passpord/Humanode credential

10. Could you provide the addresses involved in the STIP Bridge initiative (multisig to receive funds, contracts for distribution, and any other relevant contract involved), and highlight if they changed compared to the previous STIP proposal?

Grant Breakdown: Using the funds to launch acquisition and retention campaigns on Tide

Funding Address: arb1:0xe199d0CA24306cFA5BAee371b821fE5B1edF3456

From the funding address we would send part of the funds to projects that would then distribute the funds as rewards to users. With Tide Tsunami campaigns the funds were moved to a wallet address managed by Tide in order to smooth the operational processes.

This is the address used for Tide Tsunami (that distributed 44k ARB to users): 0xCac1B96a81414BE3579F064aFa36282cdD126B33

Here is a summary of all the campaigns sponsored by the STIP:

Campaign	Project	Contract Address	Arb Sent
1inch Sprint 1	1inch	0x5aD77aDa160B89CB13126F31FCDBF0F06Cc0d055	2000
1Inch Sprint 2	1inch	0x4E90961d2c1dEDEa92db68BE8338aD8642531A93	2000
Join Monitok, Enjoy Self-Custodial Trading	Monitok	0x6d2AA69F8e5439141c0eA33DEd480445e0262284	200
Deposit and claim ARB tokens	Swaap	0x249ea73a75559adcdb0D85C556A268EE4A2cCd0a	1500
1Inch Sprint 3	1inch	0x513949023a11D9EBBda6dbC8cca93BbE8e94320E	2000
Zaros: The Quest	Zaros	0x45D553a50Eb7e8B3d9146FBEFfC17F1dD2eaA022	400
Exclusive Quest	Zaros	0xD6F291767af145e8040e50A1e72AFEf152D008B8	1000
Zaros Super Giveaway Role	Zaros	0x2c2CAc8e5B380120C139ae8F7c6f8980052E222b	100
The Flash Campaign - Testnet Waitlist	Zaros	0x090F8519EFA3Aaa4490fD46A542B9104f670F8cA	500
Last Zaros Campaign (to launch soon)	Zaros		1000
Landx Harvest Quest	Landx	0xe36101fFa7E6ac8b00E9B2cE8E9Cce43aA7657e9	1000
Error balance campaign points	Magpie		600
Magpie’s Arbitrum Adventure	Magpie	0x046e0B5A609a9B499baE58d5b64f61ae86298293	2000
Flight to Arbitrum: 2000 ARB Prize Pool	Magpie	0xcda9018841bad4031C4829ED1B6DA77e4481Ac6C	2000
Hodl LNDX to Win	Landx	0xe36101fFa7E6ac8b00E9B2cE8E9Cce43aA7657e9	1000
Last LNDX Campaign (to launch soon)	Landx		1000
Interport	Interport	0xFdCd28aaD0baa8C11dac402FE5F34bD5C18b0694	500
Skyward to Arbitrum: Win 2000 ARB	Magpie	0x8B853c534945597B9036524a10D4526fc0AE8259	2000
Arbitrum TSUNAMI below
Zaros	Zaros	0xa94164b51e7aEc9d4DD7ef17562BE97d091A499D	3000
Flood	Flood	0x45eb92fFF50c9cd4cA45d85CfF223c84c4506D03	3000
Magpie	Magpie	0xc2F1793dd24A96aBEafA7dDf82a94EF63D59F970	3000
1inch	1inch	0x7B1b6e13830223701fD5aa021459396f6B0497EA	5000
Swaap	Swaap	0x134038a53798457e2236a001cf44738526D594f6	5000
Interport	Interport	0x5590e4050870Fa0daDEd9cE55ef07BA7170D8b77	5000
LandX	LandX	0xc76566BC58Ee84e8E7CeD08A84301Eb5529cFddb	5000
Rhino.fi	Rhino.fi	0xEF1bD616fa15166d8B77D35A5a1D3af05103E7C1	5000
Unstoppable	Unstoppable	0xb6fDeb12925486D186001D9591D0dC2E4A9Bc20D	5000
Bungee	Bungee	0xf22D429B1EDDD66FDb08cf6E201139C25fc5A87A	5000

Tsunami Series Recap

Project Name	ARB distributed	Total Claims	Sessions	Average Wallet Age	Avg Tx Count	Campaign Start Time	End Time
Flood	3k	402	1210	01/10/2021	1.3k	21/03/2024	29/03/2024
1inch	5k	535	1198	09/10/2021	1.3k	21/03/2024	29/03/2024
Tide	NFT	1657	3295	28/10/2020	5.2k	20/03/2024	29/03/2024
Unstoppable	5k	517	1229	09/10/2021	1.3k	21/03/2024	29/03/2024
Rhino.fi	5k	484	1114	24/02/2022	1k	21/03/2024	29/03/2024
Magpie	3k	920	1528	16/02/2021	3.8k	21/03/2024	29/03/2024
Swaap	5k	260	902	17/10/2018	13.3k	21/03/2024	29/03/2024
LandX	5k	799	1356	18/10/2021	1.3k	21/03/2024	29/03/2024
Zaros	3k	780	1314	30/09/2021	1.5	21/03/2024	29/03/2024
Interport	5k	489	1068	02/05/2019	11.3k	21/03/2024	29/03/2024
Bungee	5k	561	1403	22/05/2019	10.8k	21/03/2024	29/03/2024

ARB distributed: 64800
ARB left : 15200

Two campaigns need to be launched yet: one by LandX (1k ARB) and one by Zaros (1k)

Address that received the STIP: 0x234ac2bc4ed77819de16634e172c8014024773b7

Funding Address Characteristics: Multisig 2/3

Contract Address: ERC20 factory. 0xfB51d25c88819E25EEA78933c82D3985835Eda95

11. Could you share any feedback or suggestions on what could be improved in future incentive programs, what were the pain points and what was your general evaluation of the experience?

Pain point: there is the Arbitrum forum, however the communication is often not clear. We’d like to have some reference people that are responsible for keeping contact with companies that received the STIP and are available in case of doubts or questions.

Incentive programs for web3 marketing platforms like Tide are very useful as they promote activity on projects working on Arbitrum while rewarding many participating users with small rewards. For example, the series of the Tide Tsunami campaigns was able to reward more than 11k users with chunks of 100ARB each. This was done in one week, however if the campaign would have lasted longer we believe numbers would also be higher. This spreads the ARB tokens to many users instead of just a few.

[clis]

Hey @Matt_StableLab
could we at Tide kindly have an advisor?

[Matt_StableLab]

Hello @clis ,

Thank you for your application! Your advisor will be @JoJo.

Please join the LTIPP discord and ping your advisor in the general chat so they can create a new channel and start communicating with you.

[mcfly]

On behalf of the Arbitrum community members who delegated their voting power to us, we’re voting Against this proposal.

While Tide Protocol achieved some notable metrics in the initial STIP like involving 10 protocols, attracting 13.8K unique users, and generating over 2K ETH in gas fees, it’s unclear how much of this activity was a direct result of the incentives vs. organic growth of the platforms. The fact that 20% of the ARB allocation remains undistributed due to product delays also raises concerns about efficient capital deployment.

The pivot to hosting streamlined “Tsunami” campaign series was a smart iteration that boosted participation to 11K users in a single week. However, simply repeating this for the majority of the 100K ARB bridge request without clearer projections of the marginal impact leaves me uncertain of the potential ROI for the DAO.

The new “Cycles” rewards system for campaign and quest participants does sound promising as a novel ongoing distribution method with some sybil resistance measures. But with it still being untested, I’m hesitant to dedicate significant additional funding to it at this stage.

Overall, while Tide has undoubtedly made some positive contributions to Arbitrum adoption, I don’t feel there is sufficient evidence that doubling down with another large grant is the optimal use of limited resources right now. I would prefer to see the remaining 15.8K ARB from the initial round be used to demonstrate the efficacy of the new strategies before potentially revisiting further funding in the future.

[SavvyDAO]

Savvy DAO has voted FOR the Tide Protocol Proposal

Savvy DAO - Delegate Communication Thread

Savvy DAO has voted FOR the Tide Protocol Proposal Tide Protocol’s initiative to expand its innovative “Cycles” feature and launch additional “Tide Tsunami” campaign series underscores its commitment to fostering sustained user engagement and growth within the Arbitrum ecosystem. The protocol’s previous success with “Tsunami” campaigns, which significantly increased user participation and engagement in a short period, demonstrates the effectiveness of its approach. The detailed plan to use the …

[Larva]

I’ve voted FOR Tide Protocol STIP Addendum.

[maxlomu]

gm,

I like what you guys are building and big fan of the team.

PRO:

• You created a valuable engagement program with strong partners
• You managed to keep your Sybil score way below a similar platform that was funded, indicating a strong and effective tool
  
  

CONS:

• You have completely missed your KPIs from the initial plan (objective of 250k users vs 13000 onboarded). It’s hard to justify another 100k grant while you can still partner with other protocols and use their incentives in your campaign.

I’ll be abstaining this.

[Tane]

We vote to reject funding the protocol.

Reasoning: Clearly missed the target metrics and we are not certain the somewhat revised plans will improve the trajectory in a significant way.

[PrincetonBlockchain]

PBC did not vote on the Tide STIP Bridge grant.

Our team was out of office this week and was unable to do a complete review of the request/challenge in time for voting.

[PGov]

We voted yes on funding this due to Tide’s unique approach to incentivizing user engagement through well-organized campaign series. Their innovative “Tsunami” campaign model demonstrated the ability to mobilize and reward over 11,000 unique participants, driving significant on-chain activity and engagement. Additionally, their focus on developing sybil-resistant mechanisms and continuous reward cycles showcases a forward-thinking approach to fostering sustainable user interaction and growth, we are in favor.

[WinVerse]

DAOplomats voted to Reject funding.

There were positives from STIP but failure to meet KPIs resulted in our ultimate decision to reject funding.

[ITUblockchain]

With proposed output throughout the first round, we believe that there is a problem in terms of creating sustainable value for the ecosystem. Moreover, when the planned process with a new grant is examined, we have concerns that the situation will change. Therefore, we will vote ‘’Against’’ for this proposal.

[cp0x]

I don’t know how I feel about such projects, and does it help Arbitrum - I don’t know.
This is support for a large number of people with scanty capital

On the other hand, they help other projects distribute incentives, including helping to eliminate sybils.

So, I’ll abstain

[AbdullahUmar]

The UADP elected to Abstain on this automatic challenge Snapshot since the protocol submitted their application late–this is simply a matter of following proper procedure and does not take into consideration the contents of the STIP Bridge Challenge itself.

[jameskbh]

For tracking purposes, I’m copying the reasoning given on my snapshot vote:

Reason: It is not possible to define (to me) if the users acquired where because of STIP incentives program or the protocols running their campaigns